Privacy Policy

1. Who we are

Damn Fine Ads ("DFA", "we", "us", "our") is a performance marketing studio, acting as the data controller (GDPR) / business (CCPA) / Data Fiduciary (India's DPDP Act, 2023) for the personal data described in this policy. This policy explains what information we collect through damnfineads.com (the "Site"), how we use it, and the choices you have. Contact us, or our Grievance Officer under the DPDP Act, at letstalk@damnfineads.com or +91 9810305001 with any questions.

2. Information we collect

Information you give us — name, email, phone number, company, and anything you type into our contact form.

Information collected automatically — device and browser type, IP address, pages viewed, referring URLs, and interaction data, typically via cookies and similar technologies (see our Cookie Policy).

Information from ad platforms — when you engage with our ads, platforms like Google and Meta may share aggregated performance and conversion data with us.

3. How we use your information

We use collected information to respond to enquiries, deliver and improve our services, measure and optimize marketing performance for ourselves and our clients, secure our Site, and comply with legal obligations. We do not sell your personal information.

4. Sharing your information

We may share information with service providers who help us run the Site and our business (hosting, analytics, email, CRM), advertising and analytics platforms (in aggregated or pseudonymized form where possible), and authorities where required by law. We require these parties to safeguard your data and use it only for the purposes we specify.

5. Your rights (GDPR, CCPA & DPDP)

Depending on where you live, you have specific legal rights over your personal information. We honor all of the below regardless of your location.

If you are in the European Economic Area, UK, or Switzerland (GDPR):

You have the right to access, rectify, erase, restrict, or port your personal data, to object to processing (including profiling for marketing), and to withdraw consent at any time without affecting the lawfulness of processing before withdrawal. Our legal bases for processing are consent (e.g. analytics and ad cookies), legitimate interest (e.g. site security), and contract (e.g. responding to your enquiries). You may lodge a complaint with your local data protection authority.

If you are a California resident (CCPA/CPRA):

You have the right to know what personal information we collect, to request deletion or correction, and to opt out of the "sale" or "sharing" of personal information (including for cross-context behavioral advertising). We do not sell personal information for money. Where cookies enable ad personalization, you can opt out at any time via the "Cookie Preferences" link in our homepage footer. We will not discriminate against you for exercising these rights.

If you are in India (DPDP Act, 2023):

As a Data Principal, you have the right to access a summary of your personal data and processing activities, to correction and erasure, to grievance redressal, and to nominate another individual to exercise your rights in the event of death or incapacity. We process personal data only on the basis of your consent or another legal basis permitted under the Act, and you may withdraw consent at any time with the same ease with which it was given. Our Grievance Officer can be reached at letstalk@damnfineads.com.

To exercise any of the above rights, email letstalk@damnfineads.com. We will respond within the timeframe required by applicable law.

6. Consent Mode & how your choice is applied

We use Google Consent Mode. Until you actively accept cookies via our banner, analytics and advertising cookies (Google Analytics, Google Ads signals, ad personalization) default to denied — no personal identifiers are stored and data is, at most, modeled in aggregate. If you click Accept, we update consent to granted for analytics and ad personalization/measurement, which also allows us and Google to use that data for ad personalization where applicable. You can change your mind at any time via Cookie Preferences in the footer — see our Cookie Policy for details.

7. Data retention & security

We retain personal information only as long as necessary for the purposes described here or as required by law, and we use reasonable technical and organizational measures to protect it. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. International transfers

We are based in India and may work with clients and vendors globally. Your information may be processed in countries with different data protection laws than your own; where required, we put appropriate safeguards in place for such transfers.

9. Children's privacy

Our Site and services are directed at businesses and are not intended for anyone under 18. We do not knowingly collect personal information from children.

10. Changes to this policy

We may update this policy from time to time. We'll post the revised version here with an updated "Last updated" date, and material changes will be flagged more prominently where appropriate.

11. Contact us

Damn Fine Ads
Email: letstalk@damnfineads.com
Phone: +91 9810305001